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Artesia is now The Open Text Digital Media Group
Artesia re-branded as the Open Text Digital Media Group
In December 2008, Artesia was re-branded the Open Text Digital Media Group. As a result, you may have noticed some changes to the branding of our Web site.
Beginning in 2009, Open Text decided to focus on the Open Text brand for all teams within the company, including Artesia. And while this is the culmination of a two-year project to align corporate operations, it will not impact the Digital Media Group's dedication to Digital Asset Management (DAM). In fact, our strength and focus on media management solutions will only grow as it becomes part of an integrated Enterprise Content Management (ECM) offering--the Open Text ECM Suite.
Rebranded Product Names
| Former Name(s) |
New Name |
| Artesia DAM Creative Desktop |
Artesia DAM Creative Desktop |
| Artesia DAM Desktop |
Open Text Media Manager |
| Artesia DAM Web Toolkit |
Open Text Media Management Web Toolkit |
| Artesia DAM Livelink Discovery Search Option |
Open Text Media Management Search, Discovery Server Edition |
| Artesia DAM Export Extender |
Open Text Media Management External Download |
However, as an Artesia customer, you may be questioning what this re-branding initiative means for the future?
Over the last two years we have made tremendous progress in our efforts to provide a fully-integrated ECM strategy. Today, as a result, DAM is a strategic component for many of our customers. And now, with a completely integrated approach, we are proud to offer our customers a long term path to success with the Open Text ECM Suite. As a current customer, our dedication to you will continue as our support network increases. While new customers can turn to the Open Text ECM Suite, the DAM component continues to be an integral part of Open Text's ECM strategy and Open Text's journey to become The Content Experts.
Open Text's Digital Media Group sets the standard for enterprise-class installed and hosted Digital Asset Management solutions for workflows associated with marketing and advertising, broadcast and media operations, as well as the traditional publishing industry. Regardless of the ultimate product produced or the distribution channel - from online and mobile to broadcast and print - Open Text Media Management and Media Management On Demand enable users to collect, manage, find, use and distribute digital media, all within their your unique workflow and using the browser or desktop applications of their choice.